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‘Startup immersion’ Places Students at Heart of New Ventures

October 16th, 2018

 

Princeton sophomore Allison Huang was a few weeks into her internship last summer and feeling a little pressure. Huang was responsible for selling tickets to a premier event for a nonprofit restaurant and culinary school for refugees, and the school’s staff was anxious about the turnout.

Huang refined her social media skills, crafting photos and messages, gauging what worked and what didn’t in grabbing customers’ attention. She and the organization’s founder, Kerry Brodie, watched as Huang’s posts prompted ticket sales.

“Every day Kerry would say “18 tickets!” then “23 tickets!” said Huang, who is majoring in the Woodrow Wilson School of Public and International Affairs. The school staff watched the numbers bump up.

“And we sold out!” Hannah Waxman, a senior majoring in history and fellow intern with Huang at the nonprofit, chimed in during a recent interview.

To read more, click here.

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